INTRODUCING THE
ESSENTIAL LOCAL GUIDE TO CHRISTMAS


The new Essential Local Guide To Christmas will be delivered through 15,000 letterboxes in Clapham, Battersea and Balham this December, encouraging local residents to enjoy themselves and shop LOCALLY over the Christmas period.

The glossy A5 publication (which fits ALL letterbox sizes) is a Christmas specific version of Essential Local magazine and will be focused entirely on the local area and include comprehensive event listings, carol services, a gift guide, local panto/kids activities, late shopping, food and drink, eating out, venues, reviews and 'What's New' features. (see examples attached).

We have put together three low-cost promotional packages designed to suit different needs.

Package A
For businesses offering Christmas gift ideas
For businesses or venues promoting Christmas gift ideas either in the form of products or gift vouchers. It includes:

• A 1/4 page editorial - 40 words of text, full contact details plus an image - in our 'Perfect Gift' feature, distributed to 15,000 households in Clapham, Battersea and Balham this Christmas (a free gift voucher design service is included if required)


• A directory entry and link to your website on InsideClapham.co.uk, InsideBalham.co.uk & InsideBattersea.co.uk from time of booking through until January 31st 2010.

The inclusive price of this package is £115
 

Package B
For a new or changing local business

For businesses which have recently opened or those that wish to inform local people of changes to their products or services. It includes:

• A 1/2 page 'What's New?' editorial on your business at the beginning of the magazine, distributed to 15,000 local households

• An advert on the homepage of InsideClapham.co.uk, InsideBalham.co.uk & InsideBattersea for your business for 2 weeks, mentioning any current offer/news and linking directly to your website

• An article on your business promoted in the 'Don't Miss' section of the three websites mentioned above for 3 months

The inclusive price of this package is £255

Package C
To reach new customers and maintain your local profile
For businesses or venues for whom Christmas is important, but who may also want to maintain their profile in the local area over the longer term. It includes:

• A 1/2 page advert for your business in The Essential Local Guide to Christmas, distributed to 15,000 households in Clapham, Battersea and Balham this December.

A voucher entitling you to enjoy a 33% discount on any further half page adverts taken in Essential Local magazine at any time during 2010. (Half page adverts are £185 per issue. Thus a series of three half page adverts would be just £430).

• An optimised directory entry for your business and link to your website on InsideClapham.co.uk, InsideBalham.co.uk & InsideBattersea.co.uk for six months from time of booking.

• 6 months
complimentary membership of the Essential Local Community - including ongoing editorial promotion, discounted printing and free directory adverts in the magazine (Click here for details of the Essential Local Community)

The inclusive price of this package is £325

Ratecard
Alternatively individual adverts are available at the following rates (design is included where required)

1/4 page £90
• 1/2 page £185
• Full page £375
• Inside Back Cover £450

(Members of the Essential Local Community receive a 15% discount on ratecard prices)

If you are interested in working with us or have any questions, please call us now to reserve your position on 020 8432 3441 or email info@essentiallocal.com.